{"id":5829,"date":"2023-07-03T22:26:20","date_gmt":"2023-07-03T20:26:20","guid":{"rendered":"https:\/\/mentorinua.org\/podorozh-u-svit-kreatyvu\/"},"modified":"2026-06-21T02:37:43","modified_gmt":"2026-06-21T00:37:43","slug":"podorozh-u-svit-kreatyvu","status":"publish","type":"post","link":"https:\/\/mentorinua.org\/en\/podorozh-u-svit-kreatyvu\/","title":{"rendered":"A Journey into the World of Creativity"},"content":{"rendered":"<p>We visited an incredibly interesting place \u2013 the office of <a href=\"https:\/\/www.facebook.com\/havasvillage.ua\">Havas Village Ukraine<\/a>.<\/p>\n<p>After stepping into the magical world of advertising and creativity, the teenagers from the Mentoring Association had the opportunity to get acquainted with the work process of advertising professionals, who shared with us the best cases from the C<em>annes Lions International Festival of Creativity.<\/em><\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/mentorinua.org\/wp-content\/uploads\/2023\/07\/5667ac_91b096ec464447efbd29899cf09343c8_mv2.jpg\" alt=\"\" loading=\"lazy\"><\/figure>\n<p>We learned about the specifics of the <em>copywriter profession<\/em> and<em> designer<\/em>, as well as how to turn a project idea into a stunning product that has a unique touch, grabs attention, and inspires.<\/p>\n<p>The boys and girls were captivated by the office interior, the paintings and drawings that create a unique atmosphere where you want to bring the most interesting ideas to life. And the engaging stories and advice from the specialists about how to work in a team, what software to use for writing and design development, and how to grow in this field gave our youth even more motivation and inspiration.<\/p>\n<blockquote><p><em>\u00abThe meeting at the Havas advertising agency was extremely exciting and informative. Right from the start, the agency amazed me with its stylish and modern office design. It was clear that creative and inventive professionals work here. The agency representatives carefully explained that a brand is not just a logo or a company name, but a comprehensive concept that includes values, image, messaging, and interaction with the audience. I would like to express my sincere gratitude for such an incredibly interesting and informative meeting\u00bb \u2013 <\/em><strong><em>Dasha<\/em><\/strong><\/p><\/blockquote>\n<blockquote><p><em>\u00abThe tour was awesome! It was interesting to hear about advertising, how it is created, and to visit the company office where people feel comfortable working. The interior is also impressive \u2013 wonderful paintings and decor\u00bb \u2013 <\/em><strong><em>Vova<\/em><\/strong><\/p><\/blockquote>\n<figure><img decoding=\"async\" src=\"https:\/\/mentorinua.org\/wp-content\/uploads\/2023\/07\/5667ac_0ea545fc109a414d9735e15eb0a5b392_mv2.jpg\" alt=\"\" loading=\"lazy\"><\/figure>\n<p>This meeting in a friendly atmosphere with delicious treats and an engaging conversation with a team of professionals showed our teenagers that they should not be afraid to express their ideas and create, that it is important to love what you do, and then you will do it in the best possible way!<\/p>\n<p>And we ended this wonderful day with a ride on the funicular <em>(for some, it was their first time)<\/em> and a walk through warm summer Kyiv. The time spent together is very valuable to all of us and always leaves us with lots of positive emotions.<\/p>\n<blockquote><p><em>\u00abThank you so much for this magical day! I really enjoyed the visit to the Havas advertising agency and riding the funicular\u00bb \u2013 <\/em><strong><em>Sonya<\/em><\/strong><\/p><\/blockquote>\n<blockquote><p><em>\u00abThaaaaank you all so much for the meeting!) The atmosphere was FIRE! It was interesting to hear about advertising) And overall, such a cool vibe, and what an amazing place! The design \u2013 mmmmmm\u2026 Pure delight! Especially the rooftop view, the terrace is awesome!\u00bb \u2013 <\/em><strong><em>Nika<\/em><\/strong><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>\u041c\u0438 \u043f\u043e\u0431\u0443\u0432\u0430\u043b\u0438 \u0432 \u043d\u0435\u0439\u043c\u043e\u0432\u0456\u0440\u043d\u043e \u0446\u0456\u043a\u0430\u0432\u043e\u043c\u0443 \u043c\u0456\u0441\u0446\u0456 \u2013 \u043e\u0444\u0456\u0441\u0456 Havas Village Ukraine. \u041f\u043e\u0442\u0440\u0430\u043f\u0438\u0432\u0448\u0438 \u0443 \u043c\u0430\u0433\u0456\u0447\u043d\u0438\u0439 \u0441\u0432\u0456\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0442\u0430 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0443, \u043f\u0456\u0434\u043b\u0456\u0442\u043a\u0438 \u0410\u0441\u043e\u0446\u0456\u0430\u0446\u0456\u0457 \u041d\u0430\u0441\u0442\u0430\u0432\u043d\u0438\u0446\u0442\u0432\u0430 \u043c\u0430\u043b\u0438 \u043d\u0430\u0433\u043e\u0434\u0443 \u043f\u043e\u0437\u043d\u0430\u0439\u043e\u043c\u0438\u0442\u0438\u0441\u044c \u0456\u0437 \u0440\u043e\u0431\u043e\u0447\u0438\u043c \u043f\u0440\u043e\u0446\u0435\u0441\u043e\u043c \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u0456\u0441\u0442\u0456\u0432 \u2013 \u0442\u0432\u043e\u0440\u0446\u0456\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0438, \u044f\u043a\u0456 \u043f\u043e\u0434\u0456\u043b\u0438\u043b\u0438\u0441\u044c \u0437 \u043d\u0430\u043c\u0438 \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0438\u043c\u0438 \u043a\u0435\u0439\u0441\u0430\u043c\u0438 Cannes Lions International Festival of Creativity. \u041c\u0438 \u0434\u0456\u0437\u043d\u0430\u043b\u0438\u0441\u044c \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0457 \u043a\u043e\u043f\u0456\u0440\u0430\u0439\u0442\u0435\u0440\u0430 \u0442\u0430 \u0434\u0438\u0437\u0430\u0439\u043d\u0435\u0440\u0430, \u0430 \u0442\u0430\u043a\u043e\u0436 \u043f\u0440\u043e \u0442\u0435, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5830,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[85],"tags":[],"class_list":["post-5829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novyny"],"_links":{"self":[{"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/posts\/5829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/comments?post=5829"}],"version-history":[{"count":1,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/posts\/5829\/revisions"}],"predecessor-version":[{"id":5832,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/posts\/5829\/revisions\/5832"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/media\/5830"}],"wp:attachment":[{"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/media?parent=5829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/categories?post=5829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mentorinua.org\/en\/wp-json\/wp\/v2\/tags?post=5829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}